Presentation.
Hexagon
PowerPoint Presentation Design




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CLIENT
Hexagon
DESIGN BRIEF
This powerpoint presentation design used a character-driven narrative to simplify the complexities of revenue marketing, guiding the audience through three key phases—What, How, and Why—as the character ascended a mountain toward success.
The journey began with the character standing at the foot of a vast mountain, looking lost and puzzled. This phase introduced the concept of revenue marketing, addressing fundamental questions about demand and lead generation and how they serve as the foundation for sustainable business growth. The presentation slide design in this section used simple, engaging visuals to break down key components like audience targeting, campaign planning, and customer acquisition strategies.
As the character progressed, he paused with a questioning expression, wondering how to navigate the path ahead. This phase explored the omnichannel strategy, rules of engagement, and marketing objectives, illustrating how businesses integrate multiple touchpoints, optimise engagement, and align efforts with revenue goals. The PowerPoint presentation design visually mapped out these strategies, showing how different frameworks and processes work together to create a scalable revenue model.
Near the summit, the character scratches his head, thinking about the bigger picture—why revenue marketing is essential. This section focused on frameworks and continuous improvement, reinforcing the importance of analysing data, refining strategies, and sustaining long-term growth. The presentation slide templates emphasised adaptability, performance measurement, and optimisation as key elements in staying ahead.
By designing the PowerPoint presentation around an engaging three part journey, the audience could easily grasp revenue marketing principles while following a compelling, relatable story.
PROCESS & DELIVERABLES
Concept Design
Character Design
Illustration
PowerPoint Slide Design
Presentation Design