{"id":750,"date":"2025-02-11T12:51:04","date_gmt":"2025-02-11T12:51:04","guid":{"rendered":"https:\/\/vnv.vwa.mybluehost.me\/?post_type=work&#038;p=750"},"modified":"2025-05-03T04:29:57","modified_gmt":"2025-05-03T04:29:57","slug":"aca-victoria-website-design","status":"publish","type":"work","link":"https:\/\/benj.com.au\/staging\/3143\/work\/aca-victoria-website-design\/","title":{"rendered":"ACA Victoria Website Design"},"content":{"rendered":"\n<div class=\"main-content wp-block-group is-layout-constrained wp-container-core-group-is-layout-e8b5f912 wp-block-group-is-layout-constrained\" style=\"padding-top:75px;padding-right:35px;padding-bottom:75px;padding-left:35px\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1c666923 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:140px\">\n<h2 class=\"work-link playground-font wp-block-heading\" id=\"h-work\" style=\"margin-bottom:-45px;font-size:48px\"><span class=\"playground-font\" style=\"color: #928F8C\"><a href=\"\/work\">Work.<\/a><\/span><\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<h2 class=\"playground-font wp-block-heading has-text-color has-link-color wp-elements-e5ca5ce4efb848605638e6b59ec631da\" id=\"h-digital\" style=\"color:#212322;font-size:48px\">Digital.<\/h2>\n<\/div>\n<\/div>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-c05b0b31d16d82349de3211d061022fe wp-block-paragraph\" style=\"color:#928f8c;margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--60);font-size:16px;font-style:normal;font-weight:700\">ACA Victoria<\/p>\n\n\n\n<h1 class=\"playground-font wp-block-heading has-text-color has-link-color wp-elements-d6366f92531c79430a3214cd543dd184\" id=\"h-website-design\" style=\"color:#212322;margin-top:0;margin-bottom:var(--wp--preset--spacing--60);font-size:28px;font-style:normal;font-weight:400\">Website Design<\/h1>\n\n\n\n<div class=\"site-main-columns wp-block-columns is-not-stacked-on-mobile is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"744\" src=\"https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-01-1024x576.jpg\" alt=\"Website Design | Benj Branding &amp; Design | Small Business Website Design | Freelance Web Designer Melbourne\" class=\"wp-image-744\" style=\"box-shadow:none\" srcset=\"https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-01-1024x576.jpg 1024w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-01-300x169.jpg 300w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-01-768x432.jpg 768w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-01-1536x864.jpg 1536w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-01.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"747\" src=\"https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-04-1024x576.jpg\" alt=\"Website Design | Benj Branding &amp; Design | Small Business Website Design | Freelance Web Designer Melbourne\" class=\"wp-image-747\" style=\"box-shadow:none\" srcset=\"https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-04-1024x576.jpg 1024w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-04-300x169.jpg 300w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-04-768x432.jpg 768w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-04-1536x864.jpg 1536w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-04.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-3 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"746\" src=\"https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-03-1024x576.jpg\" alt=\"Website Design | Benj Branding &amp; Design | Small Business Website Design | Freelance Web Designer Melbourne\" class=\"wp-image-746\" style=\"box-shadow:none\" srcset=\"https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-03-1024x576.jpg 1024w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-03-300x169.jpg 300w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-03-768x432.jpg 768w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-03-1536x864.jpg 1536w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-03.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-4 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" data-id=\"745\" src=\"https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-02-1024x576.jpg\" alt=\"Website Design | Benj Branding &amp; Design | Small Business Website Design | Freelance Web Designer Melbourne\" class=\"wp-image-745\" style=\"box-shadow:none\" srcset=\"https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-02-1024x576.jpg 1024w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-02-300x169.jpg 300w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-02-768x432.jpg 768w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-02-1536x864.jpg 1536w, https:\/\/benj.com.au\/staging\/3143\/wp-content\/uploads\/2025\/02\/Caulfield-Endoscopy-1600x900-02.jpg 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure>\n\n\n\n<div class=\"work-cta desktop wp-block-group has-border-color is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-3d84c3a1 wp-block-group-is-layout-flex\" style=\"border-color:#706e6a;border-width:1px;min-height:85px;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-f55c59b120ca0f5fa83749d2a6309025\" id=\"h-need-a-website-design-like-this-visit-aca-victoria-and-get-in-touch\" style=\"color:#716e6a;font-size:24px;font-style:normal;font-weight:400\">Need a website design like this? Visit ACA Victoria and get in touch.<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/vic.childcarealliance.org.au\/\">Visit Site<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"work-details-col wp-block-column is-layout-flow wp-container-core-column-is-layout-5185c3d0 wp-block-column-is-layout-flow\" style=\"flex-basis:20%\">\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-3e8ec76b7634ef1a49408080b15ef9bd\" id=\"h-client\" style=\"color:#212322;margin-bottom:0;font-size:16px\">CLIENT<\/h2>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-1249783c121f6cfd3b8da7eb3e9d8d5e wp-block-paragraph\" style=\"color:#716e6a;margin-top:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--40);font-size:16px;line-height:1.4\">ACA Victoria<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-b36a61addfee5493ac90a9b6f53cf5f3\" id=\"h-design-brief\" style=\"color:#212322;margin-top:var(--wp--preset--spacing--40);margin-bottom:0;font-size:16px\">DESIGN BRIEF<\/h2>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-e4a4ca7c0bbfbe2bfef18c8ac6e34b6c wp-block-paragraph\" style=\"color:#716e6a;margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--20);font-size:16px;line-height:1.4\">ACA Victoria advocates for the Early Learning Sector, representing hundreds of members across the State. As one of the key State bodies under ACA National, ACA Victoria operates its own membership, engaging with members through timely marketing activities that provide relevant and up-to-date information. <\/p>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-642516f80244f808c23002c80c11f064 wp-block-paragraph\" style=\"color:#716e6a;margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--20);font-size:16px;line-height:1.4\">The original website featured out-of-date content, repetitive information and lacked a clear structure. Added to this, the brand identity needed some refreshment.<\/p>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-efd38ec8cac7818168866cfd4e34aeb2 wp-block-paragraph\" style=\"color:#716e6a;margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--20);font-size:16px;line-height:1.4\">One of the key features of their existing website however, was the integration it had with their preferred CMS, MemNet. This allowed members to login, browse and purchase tickets to events and access exclusive resources and special offers.<\/p>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-f68f9c403a248a170f8f10a43d2bd850 wp-block-paragraph\" style=\"color:#716e6a;margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--20);font-size:16px;line-height:1.4\">One of the opportunities I had with this website was not only to align the look with the brand identity but bring consistency across all the visual elements, from icons, to buttons to links and image treatments.<\/p>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-5a96359dfbac988cab052edbaad67292 wp-block-paragraph\" style=\"color:#716e6a;margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--20);font-size:16px;line-height:1.4\">However, this website was of a complex nature. It had a forum, a member portal, partner and supplier features, downloadable resources, a search tool for early learning centres across the State, sector news, and even listings which would direct members to their MemNet portal for purchases. <\/p>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-11e90227b422b1edc6e9add909a459d0 wp-block-paragraph\" style=\"color:#716e6a;margin-top:var(--wp--preset--spacing--50);margin-bottom:var(--wp--preset--spacing--20);font-size:16px;line-height:1.4\">Considering all these features and giving them a distinct enough look from other sections of the site was an exciting challenge. As the website developed, some features fell away but each area of the site remains distinct and aligned with the brand identity.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-2885df5edcea7efa4c83e9437005ab22\" id=\"h-process-amp-deliverables\" style=\"color:#212322;margin-top:var(--wp--preset--spacing--40);margin-bottom:0;font-size:16px\">PROCESS &amp; DELIVERABLES<\/h2>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-18ef160379d172f9afabc23749524a32 wp-block-paragraph\" style=\"color:#716e6a;margin-top:var(--wp--preset--spacing--20);margin-bottom:var(--wp--preset--spacing--40);font-size:16px;line-height:1.4\">Brand Identity<br>Brand Development<br>Website Design<br>Content Strategy<br>UI \/ UX Research &amp; Design<br>Final Art<\/p>\n\n\n\n<div class=\"work-cta mobile wp-block-group has-border-color is-content-justification-space-between is-nowrap is-layout-flex wp-container-core-group-is-layout-3d84c3a1 wp-block-group-is-layout-flex\" style=\"border-color:#706e6a;border-width:1px;min-height:85px;padding-top:var(--wp--preset--spacing--40);padding-right:var(--wp--preset--spacing--40);padding-bottom:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-710876e88b9590500a7099092754839a\" id=\"h-want-to-collaborate-on-work-like-this-get-in-touch\" style=\"color:#716e6a;font-size:24px;font-style:normal;font-weight:400\">Want to collaborate on work like this? Get in touch.<\/h2>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\">Book a Video Call<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Work. Digital. ACA Victoria Website Design Need a website design like this? Visit ACA Victoria and get in touch. CLIENT [&hellip;]<\/p>\n","protected":false},"featured_media":742,"template":"","meta":{"_acf_changed":false,"nf_dc_page":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"disabled","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"tags":[6],"class_list":["post-750","work","type-work","status-publish","has-post-thumbnail","hentry","tag-digital"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6.1 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>ACA Victoria Website Design -<\/title>\n<meta name=\"description\" content=\"The ACA Victoria website design was remade to incorporate more functionality and a better member experience.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/benj.com.au\/staging\/3143\/work\/aca-victoria-website-design\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta 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