Harbour City Ferries

Harbour City Ferries wanted to encourage more ferry ticket sales for activities beyond work commutes. The Ancestral Spirit brand and website, incites locals and visitors to discover Indigenous history and sites around Sydney Harbour.

The website incorporated an audible welcome message delivered with words in the native local language. Other features of the site included an interactive trail map, art competitions, event calendar and a general history of Aboriginal Sydney.

Role: Strategy, Concept, Design & Finished Art
Agency: Balarinji
Code: Salt Encrusted